Are you looking for ways to stand out from the crowd and get more views, likes and shares on TikTok? These seven tips are some of the most repeatable plays we use for clients at WE ARE JJM.
1. Hook in the first second
If the first second does not stop the scroll, nothing else matters. Lead with the most interesting frame, line or visual you have.
2. Native, not polished
TikTok rewards content that looks like it belongs on TikTok. Phone-shot, lo-fi and human almost always out-performs over-produced.
3. On-screen text is essential
Most TikTok is watched on mute, at least at first. On-screen text helps people get the point even before the sound comes on.
4. Use trends with intent
Jumping on a trend just to jump on it rarely lands. Use trends that genuinely fit your brand or product story.
5. Post consistently
TikTok rewards accounts that post regularly. Aim for at least three to five quality posts per week.
6. Engage in the first hour
Replying to comments quickly tells the algorithm that your content is sparking conversation.
7. Look at the data
Your TikTok analytics will tell you exactly which hooks, formats and topics are working. Lean into them.
